The Azité Company was founded in 2014 by Diana Nanteza. In the past 14 years that she worked in the hair and beauty industry as a hair stylist and consultant, many of her clients would complain about their hair extensions not lasting and its poor quality.
After doing extensive research Diana discovered that the hair in most local beauty stores had synthetic fibres mixed with human hair which meant that it didn’t last as long. This lead the hair to becoming more tangled compared to high quality human hair and it would shed a lot which meant that it could only be worn once or twice.
Diana decided to gather data from clients that complained about the state of their hair extensions and used the data collected to start the brand which we now know as Azité.
The company name Azité was derived from the Arabic name Azita which means Humble, High Born and Free. Diana’s vision for the brand was meant to reflect all her global customers that wore Azité Hair.